RUEN

«CHANGE FOR THE BETTER»

metamorfoza creative agency



Title: 2012 Calendar
Client: Grandwis
Category: Graphic design
Results:


About project:

The following concept was developed ...The calendar consists of two parts: the top is static and the bottom is tear-off. The symbol of stability became the Head Office of the insurance company “Grandvis” (facade), and it was placed on the upper part of the calendar, but the life and daily vanity as optional have settled down at the bottom. How does it work? Tearing off the bottom sheet with a an old calendar month, you capture a piece of the facade, but it remains constant throughout the year, but the lower part is being changed according to the month. Plus new characters — passers-by who agreed to participate in creating a calendar, it is the movement, the life around "Grandvis".

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CREATIVE
/idea/
Metamorfoza
сreative team
CREATION
/design/
Solomein Kirill
EXTRA
/production/
Solomein Kirill
Lutay Alex